CBC National Radio calls me their Canadian Pricing Expert.
When looking for a response to a Wired article on technology and dynamic pricing, they called upon me to explain.
In 2008 I wrote a book on pricing from the small business perspective (Pricing Strategies for Small Business that is now available in Canada, Russia, the United States and India) because so many businesses have no planned strategy on how to price for a profit.
With a powerful pricing strategy a manufacturing, construction, distribution, service or retail company can double profits starting on day 1. The best pricing strategy will increase profit AND bring new customers to the table.
How can I do this?
I have taken the best of current academic thinking and best practices from very large companies and made the solutions work in small companies.
What clients like best is that the solutions are self-evident when brought into the spotlight.
A great pricing strategy begins a business turnaround strategy and builds business.
For more information contact Andrew at: